It tells your story, differentiating you as an individual with a history and a reason you practice. This helps prospective clients connect with you.
It shows that you’re not just another business. You have a personality, a laugh, a compelling argument for what you bring to the table that no other business does.
It enables you to showcase your previous clients. This works wonders in developing trust because, let’s face it, you’re not the most objective source of information for your own firm.
A high-quality video, at face value, shows you’re a professional. This isn’t a video shot in your office with an iPhone. B-roll, compelling music, multiple camera angles, and a professional production team work with you to create something truly different.
Embed your video on your website
Share your video on social media natively
Upload your video to Youtube
Include your video in your email signatures
Share your video with your potential leads
Run your video as TV commercial
Showcase case your video in your office
When it comes to flexibility of distribution and content, video is second to none. Offering exceptional ROI, a single video can be used for your website, YouTube, social media, TV commercials, and even as an enhancement to email marketing—for years to come.
Video has been shown time and time again to drive massive results to online marketing campaigns, is a proven strategy to differentiate your firm, and establishes an emotional connection with potential clients.
Ideal for Website, Youtube, LinkedIn & Facebook, and to attach in the your email signature
Ideal for Facebook, Instagram, LinkedIn, and to run as TV commercial
Jennifer Brown,
Managing Editor, Canadian Lawyer InHouse & Law Times
Todd Humber,
Publisher/Editor-in-Chief, Canadian HR Reporter & Canadian Occupational Safety